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About Us

Meet the Founders

Hayley Greene, MS, and Shaquille Greene are the creators of BEOPtimistic: Building Healthy habits specific to your success. Together, they combine over a decade of experience in mental health services and leadership training to empower individuals and teams to reach their full potential.

"Working through the workbook and meeting weekly with BEOP helps me to pay attention to my actions in real time."
Student
Hayley, a Personal Development Counselor from Denver, CO, holds a Master’s Degree and brings over 10 years of experience in counseling. Her expertise includes trauma-focused cognitive behavioral techniques, emotional intelligence, diversity and inclusion, and relationship coaching. Specializing in life transitions, relationship conflict, and stress management, Hayley’s solution-focused approach provides practical tools for self-awareness, growth, and lasting personal development.
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Hayley Greene, MS

Personal Development Counselor

Shaquille, a Personal Development and Professional Growth Specialist from Rochester, NY, holds a management degree with extensive experience coaching individuals and teams in leadership, customer service excellence, and job readiness. Trained by Forbes Travel Guide, he has contributed to luxury hospitality teams, including Acqualina Resort, and led team development programs for organizations such as the Miami Marlins. Shaquille’s leadership-focused approach emphasizes intentional excellence, helping individuals identify strengths, build confidence, and thrive personally and professionally.
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Shaquille Greene

Professional Development Consultant

A Powerful Partnership

Together, Hayley and Shaquille offer a unique blend of expertise that combines personal growth strategies, professional development, and practical tools for success. Their commitment to empowering others shines through every page of this workbook, helping readers cultivate purpose, self-awareness, and a lifestyle of excellence.

Our Mission

To build better people, better leaders, and better systems one mindset shift at a time.

BEOP exists to empower individuals and institutions through intentional development, emotional intelligence, and purpose-driven leadership.

Our Vision

A world where becoming your best self is the standard.

We envision schools, workplaces, and communities filled with emotionally grounded, self-aware leaders who live with clarity, boundaries, and purpose.

Core Values

Seek to Understand.

Always be grateful.

Love Fearlessly.

Believe it is possible.

Do the work to make it possible.

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